The Greenovator Team ready for action!
Greenovator agri-app is the latest brilliant addition to the Green Way family founded by the dynamic duo of Thein So Min and Yin Yin Phyu. Originally conceived of as a way to outreach to farmers and link them with vital information and knowledge, it has metamorphosed into much more of a means to connect and build a network of people committed to bettering the future of farming – a win for all of us.
As Myanmar has leapfrogged ahead from a land of minimal fixed line telephones of around 500,000 to among the world’s highest rates of mobile uptake with over 38 million sim cards now in circulation the team at Green Way has opted to take their farm advisory services direct to the farmers eyes via their smart phones. Telenor has already set up for the Greenovator agri-app to be downloaded for free. It can also be downloaded via google play, 1mobile, drop box and zapya a sharing apps app. “Our app is reader friendly, simple and easy to understand and navigate”, says Thein Soe Min “our ultimate aim is to create vital linkages that build knowledge and bring people together who are committed to a smarter and fairer future for farmers”. The app includes “push notifications” of critical information like weather updates and current market prices.
Thein Soe Min addresses a packed house at the launch of the App
The content of the app will include information on plant nutrients, crop management, post-harvest technologies, soil management, pest and disease management, water management and emerging technologies – a convenient way to incorporate useful advertising opportunities that generate positive livelihood outcomes. This is a perfect compliment to their on-the-ground work in farm advisory and agriculture research and development. The Green Way team has long been known for their work on livelihood projects, workshops and edu-tourism (a few of us have been fortunate to accompany them into the distant bamboo forests of Thaninthari), but as they expand their team they will increase their focus on bringing key stakeholders together: agronomists from NGO’s, academic staff, the Department of Agriculture, farmers, students, professionals and the private sector.
“It’s a big vision from this small but growing team”, stated Daw Khin Papa Wai, co-ordinator at the Food & Security Working Group and one of Greenovator’s senior advisors, “They will now be accessible on the ground and via their app and will actively grow their training services”. Greenovator offers technical training services for capacity building – an essential part of their work and belief in bringing a better quality of life for farmers and communities – crop husbandry, organic practices, GAP, post-harvest technology, farmer entrepreneurship and more.
We wish the team at Green Way/Greenovator all the best with the new app, and look forward to continuing to follow their progress and contributing to their success.
You can get the app here:
Contacts:
+959 950 53570
email: services@mmgreenovator.com
Address: Building 6, Room 44, Malika Housing, Yadanar Road
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